The Importance of Listening to Customers [Infographic]


Your customers have high expectations of the companies they choose to patronize. And as it turns out, only one instance of missed expectations can make customers change providers for what they perceive to be a better opportunity.

In fact, according to a recent study, 82% of customers surveyed said they would switch to a different product or service provider after a bad experience calling the customer service department.

To avoid this scary-looking number coming true for your company, it’s important to actively listen to customers on the front lines, and translate that feedback to the rest of your company to translate the big issues that are causing customer churn.

Learn more about the ROI of listening to your customers on your retention efforts in the infographic below from CallMiner. To learn more, read about these customer retention strategies from real brands next.